SPECULATIVE DESIGN GROUP WORKSHOP
Unlock your team’s creativity with hands-on speculative design. Explore bold, future-thinking ideas inspired by everyday nature, and discover how to turn abstract concepts into actionable prototypes.
This hands-on workshop is designed to showcase how speculative design can serve as a powerful and enjoyable tool for innovation, applicable to both conceptual projects and any industry solutions. This is not a cooking class. It’s a thinking lab, where food becomes a design tool. Designed for professionals and teams. Whether you're in strategy, product design, sustainability, or brand development, this workshop will boost your team’s ability to think differently, act creatively, and embrace uncertainty as an opportunity.
Unlock your team’s creativity with hands-on speculative design. Explore bold, future-thinking ideas inspired by everyday nature, and discover how to turn abstract concepts into actionable prototypes.
This hands-on workshop is designed to showcase how speculative design can serve as a powerful and enjoyable tool for innovation, applicable to both conceptual projects and any industry solutions. This is not a cooking class. It’s a thinking lab, where food becomes a design tool. Designed for professionals and teams. Whether you're in strategy, product design, sustainability, or brand development, this workshop will boost your team’s ability to think differently, act creatively, and embrace uncertainty as an opportunity.
Unlock your team’s creativity with hands-on speculative design. Explore bold, future-thinking ideas inspired by everyday nature, and discover how to turn abstract concepts into actionable prototypes.
This hands-on workshop is designed to showcase how speculative design can serve as a powerful and enjoyable tool for innovation, applicable to both conceptual projects and any industry solutions. This is not a cooking class. It’s a thinking lab, where food becomes a design tool. Designed for professionals and teams. Whether you're in strategy, product design, sustainability, or brand development, this workshop will boost your team’s ability to think differently, act creatively, and embrace uncertainty as an opportunity.
What you’ll learn:
How to use speculative thinking as a method for innovation
How to turn abstract thinking into first-stage prototypes
Why creativity is not a talent, but a process anyone can learn
How to come up with future ideas that solve real problems
What we’ll do:
This workshop shows that the real challenge is not the material or idea itself, but how you approach it. Led by Laila Snevele, who believes anyone can learn to innovate, you will create your first prototype in just 4 hours. Take this powerful design tool back to your company and bring new, creative energy to your team’s innovation process! Throughout the workshop, we will delve into the concept of speculative design, understanding its potential to inspire groundbreaking future solutions that might otherwise be difficult to envision. To start, we’ll focus on the leek, a humble yet versatile vegetable, using its properties to guide and inspire our creative thinking.
Learning by doing!
We will engage in material exploration, examining the unique properties of leek and applying them to various themes. We connect the workshop themes to your company goals, values, or field of work. This hands-on activity will stimulate the imagination and lead us to speculate on future scenarios inspired by this everyday object.
From experiment to first prototype in 4 hours In the final phase, we will collaboratively ideate a new project, combining our insights and creativity to develop innovative models. These first idea prototypes will be presented in a group session, fostering an environment of mutual learning and idea exchange. To enrich our presentations and add a sensory dimension, we will incorporate storytelling with food. Using leek waste from our samples, we will prepare a soup together, which will not only be part of our final presentation but also allow us to taste our ideas, creating a multi-sensory experience.
Who is it for?
Teams and professionals who are:
Ready to explore innovation through a creative process
Open-minded
No design experience required — just a willingness to think differently.
Formats & Pricing
add information participants and price ratio
add lunch?? longer session
About the organizer
Laila Snevele, SENSOVERSE Laila Snevele is a sensory food designer and founder of Sensoverse, a food design studio based in Eindhoven, The Netherlands. With a design background from the Design Academy Eindhoven, Laila specializes in speculative design, creating innovative multisensory experiences for chefs, companies, and institutions. She views bold and daring chefs as catalysts for change, using their culinary creations to convey complex ideas and address global issues through all the senses. Laila’s work has garnered international acclaim. In 2023, she gave a TEDx talk on the creative use of senses and perception at Hotelschool The Hague. Her expertise has been recognized by Instagram’s @design channel, and she recently received the Core77 Runner-Up Award in Speculative Design. This workshop has recently been held for Basque Culinary Center students.
Q&A
Is food provided during the workshop? This is not a cooking workshop, but we will prepare a small soup using leek scraps as part of a sensory experience related to our ideas. If you have any dietary restrictions or preferences, please inform us in advance so we can accommodate them.
Are invoice options available? Yes, invoices can be provided. Please contact us at lailasnevele@sensoverse.eu to arrange this.